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Web Design/Development


eMarketing

A founded concept. A new strategy.

Still all about planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services, eMarketing responds by using the Internet as the medium to deliver this service. The purpose of eMarketing is to create exchanges that satisfy individual and organizational objectives.

Prequel’s experienced and visionary staff will work with your organization to define goals and lay out the strategy for execution and achievement. Components of an eMarketing endeavor can include:

  • Web Site promotion of services
  • Data collection and demographic analysis that enables Direct mail campaigns and Sales lead generation
  • Newsletter maintenance and publication; and
  • Search engine registration and optimization

Some unwritten but clearly obvious goals of eMarketing include:

  • Attracting or acquiring more visitors to the site
  • Improving eClient retention and loyalty; and
  • Generating revenue